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VR Car Configurators

Every model. Every detail. Fully immersive.

Premium VR configurators and interactive automotive showcases for brands, dealerships and launch events.

Automotive XR

A showroom without limits.

We build immersive vehicle configurators that let customers explore trims, colors, interiors, wheels, lighting and features in real time.


Designed for dealerships, automotive brands, expos, launch events and premium digital sales experiences.

Configurator Features

Personalize the vehicle experience.

Vehicle exterior customization

Exterior Customization

Let customers change paint, wheels, trims and lighting in real time.

Vehicle interior exploration

Interior Exploration

Show cabin materials, dashboard layouts, seating options and premium details.

Vehicle feature hotspots

Feature Hotspots

Highlight safety systems, technology packages, performance features and add-ons.

Vehicle launch event reveal

Launch Events

Create immersive vehicle reveals for events, activations and marketing campaigns.

Dealership sales tool

Sales Tools

Give dealerships a memorable way to present vehicles and collect leads.

Customer Experience

Make every configuration feel premium.

A VR configurator allows customers to experience a vehicle emotionally before making a decision.


Instead of scrolling through options, they can step inside the product, compare details and understand the vehicle with clarity.

Ideal For

Built for automotive teams.

Automotive manufacturers, dealerships, EV startups, luxury vehicle brands, auto expos, launch events and marketing teams can use VR configurators to create standout customer experiences.

Start an Automotive XR Project

Bring the showroom into VR.

Request a demo and tell us about the vehicle experience you want to create.

Request a Demo